Inez Van Lamsweerde

Inez Van Lamsweerde and Vinoodh Matadin, Chloé, F/W 2004 and Inez & Vinoodh, Chloé, S/S 2005

''The photographers are known for interacting with the model and capturing a moment of reality. This is a larger trend in fashion photography, like other mediums, to show less fantasy and more of the natural beauty in this world. Inez recently completed a Before/After series commissioned by V magazine. The series invited models to arrive at the studio without make up to be photographed. This is deconstruction of the fashion industry, tearing down the constructions of beauty and showing us nothing but reality is necessary. The amazing aspect of these photos is that the natural shots are in almost all instances more powerful and compete with the contrived photo and win our attention.''
Inez Van Lamsweerde and Vinoodh Matadin, Givenchy S/S 2006

On the screen is Photographer Inez van Lamsweerde, often partnered with her husband Vinoodh. Here Inez appears in the shot with the Mariacarla Boscono, the photo taken by her husband.Looking forward to more of her work.

pictures and information courtesy of rachelkward.com